Focusing Value in Display Advertising

Using data to target micro audiences One of the challenges in any advertising medium is how to target audiences to get the best response. Targeting broadly, like a form of carpet bombing, increases the chances of hitting the right audiences, but also means that you hit even more audiences that just aren’t ever going to […]

The Sex-Life of the Hummingbird

Discover what the Hummingbird algorithm really means for SEO? Is SEO dead? (spoiler: NO!) What on Earth is the hummingbird sex position? Find out these and more!