21 January 2016

Digital Distribution of Healthcare Services

In a previous post we highlighted how organisations across many sectors have derived competitive advantage by owning the distribution channel for their products and services – whether supplier relationship, store, branch or brokerage networks. The...

19 January 2016

From Distribution to Customer Experience

Starting a new business in any industry sector before the internet was hard. Really hard. It required not only a good product/service, a compelling price point with...

18 January 2016

New year – say hello to Storm Events!

We are quite excited to announce the arrival of Storm Events – a new series of evening meetings and workshops that will bring knowledge sharing and learning to our clients...

21 December 2015

Storm ID Christmas Lunch and Drinks 2015

Last Friday (18th December) was time for our annual Christmas lunch and night out. A great chance for the team to let our hair down and celebrate the great work we have done...

17 December 2015

Board Games for Lunch!

I Don't Like Cluedo! In the summer of 2013, fed up of the usual lunchtime routine of surfing the web while eating lunch, or heading out to the shops, we thought we would try...

20 November 2015

Avoiding the Mega-Controller

(A demo app accompanying this post is available, with reusable parts easily extractable.) If you've ever written an iOS app, you'll know just how easy it is for your...

1 October 2015

Handling MKMapView Annotation Pins on the Same Coordinate with Swift

This is an updated version of a post I made in early 2013 that proved popular. This update reworks the solution from Objective-C to Swift 2.0. The code inline below is...

24 September 2015

Don’t let your UX be ruled by HiPPOs!

How to be a strong UX participant, and make your voice heard! The successful delivery of a User Experience-driven product or service depends on more than technical...

16 September 2015

How to Learn Technologies and Platforms using Development Playgrounds

As part of my induction to Storm ID as a Graduate Web Developer, I have had the chance to work on a small personal project to help me learn more about the technologies and...

15 September 2015

Programmatic Display

Ignore Audiences if you Want to Do it Right Banner ads suck. Who clicks them anyway? I don’t want to see ads for things I’m not interested in when I’m trying to read...

10 September 2015

Digital Strategy? Delivery is the Strategy

These days, I am less and less sure of the value of comprehensive digital strategies and roadmaps and the need for excessively detailed planning up front. Digital simply just...

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