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Social Media Marketing

18 July 2017

How to find your customers on social media

Social media is a no-brainer for companies looking to connect with their audiences. You should be appearing on platforms that your customers actively use and consume content...

21 June 2017

The Implications of Twitter’s Redesign

Twitter's latest announcement had social media shook: We've redesigned Twitter to be more simple, modern, and live  https://t.co/QjGWLB1M6u...

19 June 2017

Employee Social Engagement: A Marketing Strategy

Employee advocacy is a marketing tool waiting to succeed, but rarely utilised. Many companies don’t understand the importance and benefits of encouraging their employees to...

16 March 2017

Wasting Time On Social Media – Why You Need to Put Time Into The Internet’s Most Notorious Time Thief

2016 was the year of debates. There was Donald vs. Hillary, Leave vs. Remain, Kanye vs. pretty much everyone, gluten-free vs. things actually tasting good, Harambe vs. child,...

12 January 2017

The True Benefits of Social Media for Businesses

It is amazing how to this day there are still those who are blind to the power of social media, especially in business. It is evident by the way some company leaders refuse...

21 December 2016

How to Get More Facebook Followers for Your Business

Trying to get more Facebook followers may seem like you’re in a popularity contest, trying to grab some attention from anyone and everyone. Introverts almost certainly...

18 October 2016

Content Amplification Strategy: 5 Great Ways to Make Sure Your Content Is Read

After spending eons writing your brilliant blog, it is easy to think it’s the marketing miracle your business has been waiting for. But is it? The only way to make...

6 October 2016

Repurposing and Reformatting: Intelligent & Efficient Content Marketing

Whilst it would be fantastic if every business had all the time in the world to regularly produce new content for each of their platforms, in reality there simply isn’t...

28 September 2016

The Psychology of Sharing: 5 Lessons for Marketers

I check my phone while having breakfast. No new WhatsApp messages, but three Facebook notifications. I open the app and see that my best friend has shared a post on my...

26 September 2016

7 Intelligent Ways to Use Content To Grow Your Business

Content. It’s a broad term. Whatever medium you use to reach out to your market, content is increasingly the key to success. What use is a video if nobody watches...

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