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Blog

22 May 2017

The Dos and Don’ts of Landing Pages

Ten Reasons Your Landing Page Could Get You Fired Let's make sure that doesn't happen! If you’ve been put in charge of creating your company’s landing pages, then...

19 May 2017

The Implications of WannaCry

A lethal malware holding digital documents ransom As I’m sure you will be aware by now, there was a recent global malware outbreak – “WannaCry”. This attack struck...

17 May 2017

Disrupt or become disrupted: 6 Key Strategies to Survive Business Disruption

Disruption can be a gift or a curse depending on how your own company reacts to it. Spotting digital disruption is an art by itself (we analyse how to do this in our...

15 May 2017

How to Build a Twitter Following

What Katy Perry And Her Friends Can Teach Us About Getting Twitter Followers Building a strong Twitter following is often at the top of a lot of content marketer’s to-do...

12 May 2017

The Tools You’ll Need For Tracking Content Marketing Campaigns

Sometimes, friends and family not in the digital industry will ask me questions like, “Why am I seeing this ad on Facebook? How did they know I was looking at this...

9 May 2017

Is Airbnb Really Disrupting the Hotel Industry? A Look Behind the Scenes.

Much Ado About Nothing or a True Disruptor? Examining the Hype of Airbnb Digital technology has changed the business world considerably over the years. For starters, it...

4 May 2017

5 Important Content Marketing Metrics You Might Not Be Tracking

Measuring success is an integral part of your content marketing strategy. You’re hopefully already tracking a whole heap of metrics like leads, call-to-action...

2 May 2017

How A Good Buyer Persona Workshop Will Save You Time And Money

Let’s do a workshop on that! While I am a big fan of workshops (and no, it’s not only for the prospect of tea and cake that usually comes with it), the general...

28 April 2017

Storm ID wins Public Sector Award and Digital Agency Award for 2017

Digital agency awards in twin pack! Digital agency awards ceremonies are a fun affair: there’s food, wine and enormous emojis on the table perfectly set up for a cheeky...

27 April 2017

How Digital Disruption is Business Darwinism in Action

The Origin of Business: How Disruption is Darwinism in Action Charles Darwin’s seminal book “On the Origin of Species” changed how we look at the natural world. He...

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