12 February 2022

Introduction to content design

What is a content designer and what do they do? Hannah Collins gives us the lowdown on her role at Storm. I have a hard time explaining my job to people. Last week I...

20 May 2021

5 ways to celebrate digital inclusivity

2021 marks the 10th anniversary of Global Accessibility Awareness Day (GAAD). Global Accessibility Awareness Day celebrates inclusion and digital access. It's also an...

17 October 2019

What is UX Writing?

User experience (UX) writing is about using words to facilitate the best user experience possible. Even if you’ve never heard of it, you’ve seen it before. It’s...

22 January 2019

The Importance of UX Testing

Imagine launching a new car without anyone having driven it first.  Of course, the car will have gone through rounds of vigorous testing before it hits the market, but...

2 October 2018

What is User Journey Mapping?

It can be easy to forget about the people who are actually going to use your product or service when you’re designing it. But, they are arguably the most important part of...

1 August 2018

Key Takeaways from UX Scotland 2018

UX Scotland 2018 ran from 13–15 June at Dynamic Earth, Edinburgh. I attended one of the three days to explore and learn from what other UX professionals have been doing. I...

18 July 2018

5 UX Myths You Thought Were True

User experience design (UX) is a field which has evolved, expanded and changed shape since its inception. The basic principles of UX come from ‘human-centred design’,...

5 April 2018

How To Design For Website Accessibility

When it comes to web design, accessibility shouldn’t be an afterthought. In fact, it should be central to every decision you make along the way. As the internet has become...

16 March 2018

10 Takeaways from Service Design in Government

Last week, several of us from the Consultancy team made our way across town from Storm HQ to attend the Service Design in Government conference. The conference featured talks...

6 November 2017

7 UX Lessons I Learned From Baking

A lesson learned A couple weeks ago I decided to bake a haunted gingerbread house for our work Halloween party, and let’s just say, it was challenging. As it turns out,...




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