Digital Transformation

Successful digital disrupters do not conform to what’s happening on the market. Instead, they create a new value proposition to attract customers that the rest of the...

The terms digital transformation and digital disruption are often thrown into the same hat. While they do feed off each other, you must know how to differentiate between...

The sharing economy is changing the way businesses interact with their consumer base. It is forcing companies in all industries to rethink their business model, lest they get...

Surviving in the Digital Age: Why Becoming Agile Should be Your Big Transformation Goal for 2017 We live in a world where the consumer market is as vibrant and exciting as...

Does a business need to be innovative to be disruptive? And does innovation automatically lead to market disruption? The answer is as much yes as it is no. To understand...

Disruption can be a gift or a curse depending on how your own company reacts to it. Spotting digital disruption is an art by itself (we analyse how to do this in our...

Much Ado About Nothing or a True Disruptor? Examining the Hype of Airbnb Digital technology has changed the business world considerably over the years. For starters, it has...

Digital agency awards in twin pack! Digital agency awards ceremonies are a fun affair: there’s food, wine and enormous emojis on the table perfectly set up for a cheeky...

The Origin of Business: How Disruption is Darwinism in Action Charles Darwin’s seminal book “On the Origin of Species” changed how we look at the natural world. He...

As we discussed in a previous post, there’s a lot more to digital transformation than might be at first supposed. In fact, whatever the sector you operate in – be it...