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Digital Marketing

21 June 2017

The Implications of Twitter’s Redesign

Twitter's latest announcement had social media shook: We've redesigned Twitter to be more simple, modern, and live  https://t.co/QjGWLB1M6u...

19 June 2017

Employee Social Engagement: A Marketing Strategy

Employee advocacy is a marketing tool waiting to succeed, but rarely utilised. Many companies don’t understand the importance and benefits of encouraging their employees to...

12 June 2017

What Makes a Great Blog Post?

No longer reserved solely for food, fashion and personal opinions anymore, blogging is entering the marketing sphere in a big way. A steadfast way of promoting your industry...

9 June 2017

How To Create SMART Goals

The guaranteed method to stress-free SMART goals Here’s a golden question: what makes people successful? What’s the magic quality, or secret ingredient, that allows...

30 May 2017

Is That How They Do It? 10 Surprising Facts About Paid Traffic!

You can breathe a sigh of relief This isn’t another one of those clickbait articles pretending to hold the secret to weight loss that has seen Oprah and others shrink...

22 May 2017

The Dos and Don’ts of Landing Pages

Ten Reasons Your Landing Page Could Get You Fired Let's make sure that doesn't happen! If you’ve been put in charge of creating your company’s landing pages, then...

15 May 2017

How to Build a Twitter Following

What Katy Perry And Her Friends Can Teach Us About Getting Twitter Followers Building a strong Twitter following is often at the top of a lot of content marketer’s to-do...

12 May 2017

The Tools You’ll Need For Tracking Content Marketing Campaigns

Sometimes, friends and family not in the digital industry will ask me questions like, “Why am I seeing this ad on Facebook? How did they know I was looking at this...

4 May 2017

5 Important Content Marketing Metrics You Might Not Be Tracking

Measuring success is an integral part of your content marketing strategy. You’re hopefully already tracking a whole heap of metrics like leads, call-to-action...

2 May 2017

How A Good Buyer Persona Workshop Will Save You Time And Money

Let’s do a workshop on that! While I am a big fan of workshops (and no, it’s not only for the prospect of tea and cake that usually comes with it), the general...

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