Zuri Fernandez

A Google Ads consultant can change your life! ...said no one ever. After all, how hard could PPC be? It's just putting a few words in an ad and making some bids, right?...

5 Steps to Success Are you getting enough traffic from Facebook? Are you looking at click through rate (CTR) as a metric when analysing your paid social performance?...

“Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” Back in the “good” old days, money was thrown at marketing without...

Don't be one of many. Stand out from the crowd with Ad Extensions. In my previous post, I talked about AdWords Manual Ad Extensions and how to use them to take your paid...

Add AdWords ad extensions to your campaigns and stand out from the crowd. As digital marketers, we want our paid search campaigns to perform well (definitely better than...

Not content with deleting the sidebar ads from SERPs earlier this week, Google continues its fight for a better and faster mobile experience and launches Accelerated Mobile...