Josh Lohr

Is the hype surrounding voice search deserved? There's no shortage of advocates on voice search, but I hope that we can help cut through some of the noise with this...

I'm not going to start this article by stating how important digital marketing is. You already know that, which is exactly why you're here. Instead, let's focus on discussing...

Scottish universities face a trying time ahead. Digital transformation has seen the higher education sector disrupted by new technologies and rising expectations from...

There's no question ecommerce has changed the landscape of traditional retail forever. To this day, it continues to evolve and is more competitive than ever thanks to the...

When approaching any aspect of your inbound marketing strategy, your Buyer Persona's interests and challenges should determine the content you create - regardless of which...