John Hughes

You can breathe a sigh of relief This isn’t another one of those clickbait articles pretending to hold the secret to weight loss that has seen Oprah and others shrink...

Ten Reasons Your Landing Page Could Get You Fired Let's make sure that doesn't happen! If you’ve been put in charge of creating your company’s landing pages, then...

  Let’s do a workshop on that!   While I am a big fan of workshops (and no, it’s not only for the prospect of tea and cake that usually comes with it), the...

Make it as Easy as Bullseyeing Womp Rats Back Home Automation makes marketing—and fighting interstellar villains—much more efficient. Don’t believe us? Well, then...

Long tail keywords are those longer phrases that people use when search for information about a topic. They typically consist of three of four words or more, and often feel...

Social Media Tips That’ll Make You a More Successful Lover In this article, we thought it’d be fun to take a libertine’s view of inbound marketing, and identify 10...

Customer Relationship Management (CRM) systems have been around for decades. From long before the days when everything took on a digital skin, CRM systems have been helping...

Many companies focus much of their efforts on qualifying their leads and winning new business. This is a good thing. Though focusing too much on new business can lead to the...

Stats from MarketingSherpa show that 65% of B2B marketers have not established lead nurturing, while 79% don’t have a lead scoring plan in place. These are alarming...

Progressive profiling is a process of gathering information about your contacts as they pass through your marketing and sales funnel. This information will help your sales...